We provide a comprehensive and detailed audit and assessment, focusing on an in-depth analysis of your establishment, industry, competitors, goals, existing marketing and more. This audit allows us to identify deficiencies or missing opportunities, provides insight and ensures we can easily determine what is needed to accomplish your brand goals. After completing the audit, we provide and implement a detailed data-driven strategy to achieve your objectives.
Integrated Media Strategy
Our approach, experience, partnerships and tools allow us to create data-driven integrated media strategies. All your channels must work together to create an ROI-focused solution. We continuously strategize and refine your media strategy after our specialists learn, gather data, and test. With this process, we ensure the highest success rate and plan meticulously for the future.
We create comprehensive plans for how to spend your media budget most effectively; we analyze each platform, campaign, creative and more. By making informed decisions and planning for the future backed by data, we create more effective solutions that generate greater ROI and value for our brands.
SEM Media Buying
Our search engine media buying is led by experienced search engine paid media experts. Search can be enhanced when considered a piece of the holistic marketing mix. We unify our campaigns with other marketing channels to create more impact and expand the customer journey. When executed by top talent, search engine advertising is a highly effective way to bring in new inquiries, leads, customers, more traffic and drive user outcomes. We are experts in driving and creating cost-effective search, YouTube, shopping, and retargeting campaigns. We tactically distribute your ads to the most qualified user and generate more conversions for your brand.
Social Media Buying
Social media has the power to influence individuals' behavior, opinions and build a relationship with them online. Our paid social experts create social media solutions with an audience-first approach, navigating brands' target market through a unique customer journey and nurturing them with content and creatives. This provides the benefits of creating awareness and conversions within social platforms. When integrated within your media mix, social media buying can be a very powerful marketing method for brands.
Programmatic Media Buying
Partnering with global data providers and leveraging unique industry-specific data, we combine a variety of formats such as Display, Native, Video, Connected TV, Digital Audio, Digital Out-Of-Home to create a data-driven digital media solution that continuously focuses on placing the right message to your exact target market. In addition to data partnerships, we have secured direct relationships with authority publishers and have access to many established publications in each of our industries. The combination of data, formats and publishers allows us to secure exclusive brand deals. This enables us to break through the noise and display your ads to the right audience each and every time.