Case Study

NOVAJET

Web Development, Creative, SEO
Industry
Commerce

Overview

NovaJet is Toronto’s leading private jet company, offering full-service aircraft charter, management, and acquisition services 24/7. With a brand-new domain and no online presence, NovaJet faced challenges in ranking for essential industry keywords, attracting organic traffic, and generating leads. They partnered with SeoLogist to tackle these issues and establish themselves as a key player in the private aviation industry.

Enter SeoLogist:

We implemented a results-driven SEO strategy, combining technical optimization, content creation, and influencer outreach to grow NovaJet’s online presence.

Our Approach

Aggressive SEO Campaign
Optimized primary and long-tail keywords, improved site speed, structure, and mobile usability, and built authoritative backlinks.
Content Creation
Developed SEO-optimized blogs and landing pages, featuring testimonials to boost trust.
Influencer Outreach
Partnered with industry influencers to build authority and drive traffic.
Distribution Channels
Used press releases and media outreach to boost brand visibility.

Geographic Expansion

Added destination pages to target local searches and expand traffic beyond Toronto.

№Traffic SourceCityTotal users
1Organic SearchVancouver175
2Organic SearchLos Angeles167
3Organic SearchDallas161
4Organic SearchAshburn155
5Organic SearchAtlanta133
6Organic SearchHalifax133
7Organic SearchLagos129
8Organic SearchCalgary122
9Organic SearchOttawa109
10Organic SearchMiami107
11DisplayMontreal97
12Organic SearchBoston95
13Organic SearchBrampton95
14Organic SearchSan Jose95
15Organic SearchHamilton89
16Organic SearchVaughan86
17Organic SearchSydney83
18Organic SearchSeattle80

Results

60%

Increased organic traffic by 60% within six months.

31.25%

Boosted lead conversions by 31.25%, driving qualified leads through the website.

450%

Achieved a 450% increase in brand exposure, solidifying NovaJet’s position as a market leader in Toronto.

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